Eight out of ten listeners will pick your station if they like the music.
Being an average station doesn’t work anymore, even if you’re the only station on your market.
The playlist generated randomly from 20, 50 or 100k tracks is the shortcut to losing listeners. Literally any song released in music history is available to an average listener on a mouse click. Your station will be picked for listening only if you can offer a seriously prepared playlist.
The biggest names in worldwide business heavily rely on outsourcing services. Maybe it is time for you to follow their steps. If you, as a station owner, have more important business to do than calibrating the formulas in music scheduling software, and/or you cannot find (or afford) the proper person for this job, think about hiring a music scheduling contractor. That’s exactly what we do for years, for many radio stations in our country and abroad.
Here’s how you can benefit:
Outsourcing services wouldn’t exist if they were not significantly cheaper than doing the same thing on your own.
We’re using our in-house software solution for music scheduling. It’s very simple, but very powerful, similar to our traffic scheduling software.
All major formats are available. Or, for an one-time fee, we can create your unique formula.
We can create and deliver the music playlists which you would integrate with the other program elements in your automation software, or we can generate and maintain the detailed playlists for you, with the entire inventory that includes jingles, promos, music beds etc.
There should be lots of them. This is not a topic that can be described in a couple of short sentences. Drop us a message, and we’ll arrange Skype or Viber call.